Project: Storyboard for Dove TV Commercial (Mars Brand)
Agency: BBDO
Duration: 30 seconds
I had the privilege of working on the storyboard for a Dove TV commercial, commissioned by BBDO. The project was centered around the relaunch of Dove’s advertising campaign, emphasizing the luxurious texture and taste of Dove chocolate. My role was to create a detailed storyboard that would serve as the foundation for the filming process and effectively translate the script into a visual narrative that evokes indulgence and light-hearted pleasure.
Storyline:
Set on the picturesque roads of Provence or Tuscany on a hot day, the heroine drives an old-school Volkswagen Beetle convertible. When the car breaks down, the heroine, unfazed, continues to enjoy the moment, letting down her hair and savoring Dove chocolate.
Agency: BBDO
Duration: 30 seconds
I had the privilege of working on the storyboard for a Dove TV commercial, commissioned by BBDO. The project was centered around the relaunch of Dove’s advertising campaign, emphasizing the luxurious texture and taste of Dove chocolate. My role was to create a detailed storyboard that would serve as the foundation for the filming process and effectively translate the script into a visual narrative that evokes indulgence and light-hearted pleasure.
Storyline:
Set on the picturesque roads of Provence or Tuscany on a hot day, the heroine drives an old-school Volkswagen Beetle convertible. When the car breaks down, the heroine, unfazed, continues to enjoy the moment, letting down her hair and savoring Dove chocolate.
It’s always an incredible experience to see illustrations transform into a full production. Watching this scene come to life—crafted by a team of talented professionals—was truly rewarding. Every detail, from the flowing silk scarf to the rich texture of the chocolate, was carefully considered in the storyboard, and it’s amazing to see how beautifully it was brought to the screen.
